Teaching Strategies, LLC
  • Product Management
  • CA, USA
  • $20-30/hour
  • Hourly
  • Contract

Please note that even though this role is remote, you must be on the west coast (PST) in order to be considered.

Social Media Specialist (Full Time Contract, Associate Level) (Remote)

Do you enjoy all things social media? Do you have an interest in childhood development or early education? Do you want to help young families thrive? Do you like working in start-up style environments? We're building our marketing team, and you're just the kind of resource we want.

We're looking for a Social Media Specialist that will nurture and scale the ParentPal brand through our social media channels. You will partner closely with the Marketing and Product Teams to develop and implement social-led programs and day-to-day content crafted to increase awareness of ParentPal, as well as drive deeper usage with our target customers.

About ParentPal

ParentPal is an all-in-one mobile app that helps parents and caregivers support their children's early development. From Teaching Strategies, the leaders in early childhood education, and the creators of Baby Einstein, our child-development expertise takes the guesswork out of parenting.

We're a small, creative team of 'doers' excited about growing our audience and reaching new customers. We are passionate about giving parents the tools they need to parent confidently and raise happy, thriving children. Learn more at getparentpal.com

How it will work:

  • Pay range: $20-$30 hourly (commensurate with experience).
  • This is a fully remote, full-time contract position (hours will be PST time-zone)
  • Start date ASAP.
  • This position will be fully integrated into our small, but mighty team!

What you'll be doing:

  • Implementing social media strategy and coordinating daily content calendar projects including copywriting, asset coordination, and postings to ParentPal channels.
  • Owning community management on Instagram, Facebook, and Pinterest.
  • Finding opportunities to proactively engage and build relationships with the broader parenting industry
  • Identifying new innovative ways to build audiences via social media
  • Tracking analytics specifically for our social media channels to determine growth, traction and return on investment.
  • Submitting and refining creative briefs and asset requests to ensure channel-specific content is delivered.
  • Brainstorming and working directly with the Marketing and Product Teams to execute campaigns and content.
  • Keeping your eyes and ears on the pulse of the ParentPal community and telling us about their suggestions and concerns.
  • Keeping up with social media trends, and insights from the types of communities. Communicating audience knowledge to the wider team.

What you'll need:

  • Bachelor's completed or in progress in Communications/Marketing, Childhood Development, or other related field preferred.
  • 1-2 years of experience in social media marketing
  • Strong understanding of social media channels, content development, and social analysis.
  • Strong copywriting and editing skills
  • Experience with PhotoShop, InDesign, and Adobe
  • Excellent communication skills, with the ability to build trust and collaborate with team members
  • Forward-thinking, well-organized and has an obsession for detail
  • Passion for using technology to helping families thrive!

How to apply:

  • Submit your resume, cover letter, and 2-3 writing samples or portfolio to: katia.s@teachingstrategies.com.

Seniority Level

Entry level/Associate


  • Marketing & Advertising
  • Computer Software
  • Internet

Employment Type

Full-time, Contract (1099), Remote (Hours will be PST time-zone)

Job Functions

  • Marketing
  • Sales

Teaching Strategies, LLC is committed to creating a diverse workplace and is proud to be an equal opportunity employer of Minorities, all Genders, Protected Veterans and Individuals with Disabilities.

Teaching Strategies, LLC
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